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OUR STORY

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A Sustainable British Brand

RUMI is a British contemporary brand, based in London, with a strong core of sustainable luxury accessories for men and women.

The RUMI label includes unisex silk accessories - scarves, squares and ties in 100% silk twill. Contemporary, sophisticated and effortless— the collections are defined by their superior quality and flawless attention to detail. The British brand’s luxurious accessories combine true British craftsmanship with cutting-edge printing and sewing techniques. Handcrafted from the finest silks, the unique and whimsical printed designs make an instant statement.

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MEET RUMI
Founder & Director


A marketer by profession, an academic by accident and an entrepreneur by passion, RUMI’s adventure began out of her passion for the arts and culture and all things sustainable.  
As a self-confessed artist, RUMI has a unique way of combining the arts and cultures with vibrant colours and creating effervescent prints which makes each of her pieces exclusive and distinctive. Her designs facilitate creativity and style. Having grown up in Bhutan, a nation that pioneered the Gross National Happiness index and promotes sustainability, RUMI now resides in London, UK, where she creates her designs. The RUMI collection reflects many influences from Britain, Bhutan and Bharat, transforming classic motifs and heritage patterns into contemporary designs, thus forging the uniqueness of the RUMI brand.  

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THE PROVENANCE

RUMI silk accessories are designed and printed in the UK. Every design has a unique imprint of the local art,  history and culture and connects to my story.

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BRITISH CRAFTMANSHIP

RUMI luxury accessories are crafted in England. Combined with over half century of unparalleled experience in silk printing methods, our pure silk accessories portray the finest of British craftsmanship .

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ETHICAL PARTNERSHIP

RUMI accessories are printed on the finest silks, ethically sourced and handmade to perfection by the UK’s leading heritage silk printers.

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Sustainability is a core component of our brand. 

Our silk accessories are made in the UK (thus reducing the carbon footprint) using ethical production processes and in fair working conditions. By producing it in the UK, we are also supporting local businesses and manufacturers and sustaining employment.  This provides confirmation and reassurance to you, our customers, that our products are authentically produced with ethical and responsible practices.
Sustainable luxury is not just about the present; it's an investment in the future and we are continuously exploring ways to ensure that the beauty of today does not come at the cost of tomorrow.

SUSTAINABILITY

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